Business Life


Managing your expenses, empowering your employees, keeping it all going and still having time for all the important things-running your own business takes more than hard work. The Business Life series provides research, insight and expertise that you can count on every step of the way.

Visit the links below for helpful resources.


Building a Great Small Business Brand

Strauss gives advice for how to make your small business’s brand come to life.


The Many Benefits of Employee Benefits

Check out these innovative ideas for finding, hiring, and retaining top talent at your small business.


Hiring in 2018 – How to do it Right

Hiring a strong workforce is imperative for many small businesses. Here on some tips on how to do it right.


For more information, contact New York Life Partner Danielle Goslin at 956-412-4949 or