La Jefa: Ronnie Ontiveros

La Jefa: Ronnie Ontiveros


Veronica Ontiveros is a licensed real estate broker and owner of NextHome RGV Realty and the CEO and president of MedCare EMS.

MedCare EMS is an emergency medical company offering 24/7 9-1-1 public health services that was founded by Ontiveros’s late husband 25 years ago. MedCare EMS is the largest emergency 9-1-1 company in South Texas and provides services for the city of McAllen for free. The company is also one of the only EMS providers that carries whole blood to the cities of Edinburg, McAllen, Mission, Hidalgo, San Juan, La Joya, Alamo, Donna, Linn, and San Manuel.

Ontiveros explained the main motivation that keeps her going is the lesson her late husband taught her — leaving behind a legacy of helping others. Her legacy is something she works to bring and provide for her three sons as well. 

“Your legacy should be something honorable, whether it gets noticed or not from others,” Ontiveros said. “You want the ability for your children to understand that and for them to maybe continue. I want them to have dreams of their own.”

As for advice for future girls who wish to wear the hat of owner or CEO, Ontiveros encourages them to be persistent, determined, and to open doors to get to where they want to be. 

You can learn more about this inspiring Jefa in the Rio Grande Valley here: