McAllen Trainer Recognized at Gold’s Gym 2011 National Convention


Goldʼs Gym, the worldʼs leading authority on health and fitness, announced that

Cesar Sevilla Jr. of Mission, Texas an employee of Goldʼs Gym, was honored with the

companyʼs prestigious Above & Beyond Award. Sevilla was presented with the award

for his exemplary demonstration of Goldʼs Gymʼs values that support great customer

and community care.

Sevilla was presented this prestigious award during the 2011 Goldʼs Gym National

Convention held at Mandalay Bay in Las Vegas, Nevada. Jim Snow, president of

Goldʼs Gym International (GGI) and Mike Epstein, president of the Goldʼs Gym

Franchise Association (GGFA) selected Sevilla based on nominations from the National

Franchise Council.

“Cesar is a remarkable employee who truly goes above and beyond for members,” said

Snow. “It is an honor to have him a part of the Goldʼs Gym family. His positive attitude,

dedication to serving others and leadership skills are of high regard to the organization

and what we value most in each of our employees. Cesar has set the bar high for others

to follow suit and we are thrilled he has chosen Goldʼs Gym as his home of


Having worked with Goldʼs Gym South Texas since the opening of its first gym in

Laredo, Texas in 2006, Sevilla has achieved many accomplishments both personally

and professionally as a Goldʼs Gym employee. He started his health and fitness journey

at the age of 12 and now, at the age of 30, has won two NPC Bodybuilding Shows in

the Heavyweight division, is a NASM-Certified Personal Trainer, TRX Group Trainer, a

former LesMills, BodyJam, BodyPump and BodyJive instructor, and a Fitness Manager

who is constantly thinking outside of the box to motivate members. As a result of his

attentiveness and passion for group fitness, he has opened the doors to others who

may feel intimidated by classes by offering a fun and engaging atmosphere to get in


Recently, Cesar has been appointed to Regional Director of Fitness for Goldʼs Gym in

South Texas. This position was actually created specifically with Cesar in mind.

Esteban Garcia, Director of Operations for the South Texas Region states that “Cesar

has shown exemplary work ethic and brings a different energy to each gym. He is

innovative and his energy is contagious.” His additional job duties will be to oversee the

progress of each facility and ensure the success of his team by implementing programs

that cater to their respective markets.

Although Cesar is committed to the Goldʼs Gym family he is as committed to his

community and spreading the gift of wellness to all those he meets. He would like to

follow in his motherʼs footsteps and plans on giving back to the community by starting a

scholarship fund that focuses on assisting those who share the same passion for health

and fitness but may be otherwise unable to attend University.

From putting together innovative events for members, staying engaged with their

fitness routine to saving the life of a member after suffering a heart attack, Sevilla is a

standout employee worthy of this great award and of this recognition.

About Goldʼs Gym

Established in Venice, Calif. in 1965, Goldʼs Gym is the largest full-service gym chain in

the world with more than 700 locations in 42 states and 30 countries. The iconic brand

ranks in the top 15 percent of Entrepreneur magazineʼs 2011 “Franchise 500.” Goldʼs

Gym offers the latest equipment and services, including group fitness, personal and

group training, cardiovascular equipment, group cycling, pilates and yoga. With nearly

3.5 million members worldwide, Goldʼs Gym helps all kinds of people achieve their

individual potential through fitness. Goldʼs Gym now has 3 convenient Rio Grande

Valley locations to serve you in McAllen, Mission and Harlingen and has plans for future

expansion in the South Texas market. For more information please visit or